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GYROstream goes for gold.
The Australian digital distribution specialist provides premium artist program GYROgold, which affords a stack of additional companies from strategic planning, playlist pitching, digital advertising, radio pitching and extra, The Music Community can reveal.
It’s an invite-only providing, which has already been taken up by JK-47, Cloe Terare, Banoffee, Jem Cassar-Daley, Oshua, Jewel Owusu, Pink Matter and Emerson Leif.
Only these acts that the GYROstream crew “consider have unbelievable potential” will get the nod, a press release explains.
As soon as signed-up, the artist can tailor their very own package deal, lean on GYROstream’s in depth community and advertising know-how, and maintain 100% of their copyright.
“We’re seeing a lot expertise come by means of our system, many who simply want just a little additional enhance however may not have the talents or time to do the work themselves or the price range to rent somebody,” explains Vivienne Mellish, GYROstream co-founder & director of promoting and artist promotions.
The brand new precedence artist function is “designed to work with every artist’s wants and meet them at their stage with out locking them into archaic label constructions and long-term offers,” she continues, whereas members “get entry to our skilled crew and may proceed to do issues on their very own phrases as an unbiased artist.”
Going for Gold! Jewel Owusu, Jem Cassar-Daley, JK-47, Banoffee, Cloe Terare
GYROgold might be publicly unveiled this week, and comes to life following the disclosing in Could of GYROrecords.
Father or mother GYROstream’s suite of actions embody the GYROadvance program, a prepayment resolution designed to assist DIY and unbiased musicians enhance their profession; together with GYROpr, GYROdigital and white label distribution service DistroDirect.
Based in Brisbane in 2018, GYROstream now represents hundreds of artists throughout Australia and New Zealand for artist companies and world digital distribution, and delivers to upwards of 100 digital platforms, together with Spotify, Apple, TikTok, Amazon and YouTube.
The enterprise has places of work in Sydney and Melbourne and final yr unveiled Discover My ISRC, a device to help DIY artists, managers and labels to maintain monitor of their recordings as they journey the net.
GYROstream additionally took out TMN’s Tinnie for Music Distributor of the Yr in 2021.
